REPRESENT

George and Mike Heaton founded Represent Clo in 2011 as a parallel expression of their graphic projects. Their creative process blends vintage-style shirts with musical references and classics evolved with new materials.

REPRESENT CLO REPRESENT Men's Puffer Jacket Men's Down Jacket

123€

410€

-70%

REPRESENT CLO Men's Zip Panel Pants Men's Pants

104€

260€

-60%

Creation and Evolution

Created by the Heaton brothers from George's graphic ideas, Represent Clo emerges as an artistic project and evolves from a concept; garments upon which to develop their artistic aspirations.

Represent Clo has participated in Paris Fashion Week and New York Fashion Week, and its pop-up stores have graced Los Angeles, Verona, Milan, and Ibiza. A regular presence on stages, their collaboration with Machine Gun Kelly remains their fastest sold-out event.

Represent Clo at FOOTDISTRICT

Represent stands as a British luxury streetwear brand, notable for the quality of its fabrics, attention to detail, and unique prints on shirts, hoodies, and varsity jackets.