Awake NY, launched in New York City in 2012, is a brand created by Angelo Baque, a native of Queens. Awake NY is inspired by Baque's influences and the cultural diversity of the urban landscape, capturing the spirit and sensibility of the city's five boroughs.
Awake NY's collections are created from the eclecticism of early 90s New York, updated with refined silhouettes and domestically-made basics that complete anyone's daily wardrobe. Each season, the brand expands its collections, incorporating new key pieces like sweater vests, overcoats, and suits, which have become essential elements in recent years.
As the brand grows globally, community remains one of its core pillars. Awake NY continues to collaborate with local and national organizations, providing support to underserved communities. The brand works directly with each organization to identify areas of need within their respective networks.
Trendsetting Collaborations
In addition to its main collections, Awake NY consistently collaborates with various brands. To date, the brand has worked with Levi’s, Carhartt WIP, ASICS, Vans, Nanamica, Reebok, Moncler, and more.
The three key influences of Angelo Baque, the founder of the brand, are his neighborhood in Queens, his Latinx roots, and his experience as Brand Director at Supreme.
Awake NY at FOOTDISTRICT
Explore the exclusive Awake NY collection at FOOTDISTRICT. Discover a brand that captures the essence of New York and takes urban culture to the next level with pieces that combine style, quality, and a commitment to the community.
