New Balance

NEW BALANCE, HISTORY

Boston-based New Balance began in 1960 as a company specializing in arch supports. It wasn’t until the 1970s that the iconic “N” logo appeared, becoming the brand’s unmistakable symbol ever since. Although deeply rooted in its history, New Balance’s recent surge in popularity is due to its innovative creations and collaborations with influential streetwear brands.

NEW BALANCE, TECH AND CLASSY

From supermodels to dads, the New Balance men’s footwear collection offers styles for everyone. Models like the retro 327, the classic 2002, or the iconic 990 stand out for their blend of aesthetics and performance. New Balance technology, including ENCAP and ABZORB midsoles, ensures outstanding comfort, while N-ergy rubber outsoles provide exceptional shock absorption.

NEW BALANCE AT FOOTDISTRICT

At FOOTDISTRICT, you’ll find the latest from New Balance for men. From moisture-wicking t-shirts and sweatshirts to padded jackets and durable shorts. Discover the must-have apparel and sneakers from the brand that perfectly blends performance, history, and style.