Rassvet, usually written in its Cyrillic script, is a brand created in 2016 by Gosha Rubchinskiy and skater Tolia Titaev. Rassvet, which translates to "dawn" in Russian, it implies a new vision for skateboarding from Russian culture.
Oktyabrskaya is a metro stop and a gathering place for skaters in Moscow. It's a meeting point for the most important designer of a generation, Gosha Rubchinskiy, and Tolia Titaev, one of the most influential figures in Russian skateboarding.
The alliance between them brought a new vision of Russian subcultures, starting with the name itself, which means "Dawn".
Rassvet and the dawn
Rassvet (pronounced "Rass-vyet" and sometimes written as PACCBET, linking to its Cyrillic script) is created from skate culture, with silhouettes reminiscent of 1990s New York but evolving as only a brand founded by Gosha Rubchinskiy could.
Its collections are inspired by artists, photographers, and illustrators from cultures close to skateboarding, but Rassvet has also collaborated with brands such as adidas, Levi's, Burberry, or Dr. Martens.
Rassvet at FOOTDISTRICT
Classic skate silhouettes like hoodies, T-shirts, and accessories, as well as collaborations with brands and emerging artists. You can find Rassvet at FOOTDISTRICT.
